Samsung’s Interactive Display Solutions Take Center Stage

Samsung Electronics has been showcasing its portfolio of innovative display solutions at the Digital Signage Expo in Las Vegas in March. The company’s collection of cutting-edge solutions includes the latest digital signage products, industry-leading displays including the Samsung Flip and exciting new video conferencing solutions with HARMAN and Cisco.

Samsung’s workplace solutions are designed to foster a creative, collaborative and productive business environment. The Samsung Flip is a perfect example of Samsung taking digital connectivity and collaboration to a new level by transforming the paper white board into a digital solution for businesses designing mobile workspaces.

The Samsung Flip display promotes more collaborative digital engagement by addressing some of the leading challenges businesses face when coordinating, facilitating and recapping meetings. The Samsung Flip gives users the familiar feel of writing, while also providing a noticeable upgrade on both analog boards and standard flip charts. Additional capabilities include the display’s ability to easily share and search content, allowing for multiple users to contribute at once and quickly transform any location into a huddle room with its wheel-based, portable stand.

By leveraging Samsung’s industry-leading professional displays and collaboration products from HARMAN, the Samsung-HARMAN Huddle Room Solutions take a modern twist on a huddle space. From reducing setup time and offering support for sharing materials with the advanced display technology, these meeting systems can address all needs for small and medium-sized collaboration sizes. Suitable for modern office style, it provides the best solution for BYOD meetings and comes with easy to use features including one-click Skype for Business. The huddle rooms are available in four different options, providing a range of functionality for any huddle room application, including: Huddle Standard Solution, Huddle Premium Solution, Huddle Enterprise Solution and Huddle Enterprise Plus Solution.


Visitors used the Cisco Spark Room solution to connect the Cisco Korea office and the exhibition hall in Las Vegas for video conferencing.

Samsung and Cisco have completed the HDMI-CEC compatibility test between Samsung’s QMH and QBH displays, and Cisco Spark Room Kit and Kit Plus. Now, Samsung UHD SMART Signage, QMH Series displays and the last firmware release of Tizen 3.0 can be seamlessly integrated with the Cisco Room Kit Series featuring non-touch and play synchronization for smooth user experience.

Combining Samsung’s dynamic displays with Cisco’s innovative video conferencing creates the ultimate Cisco meeting experience. It includes automatic recognition of devices, optimal Spark display configuration for video conferencing and automatic HDMI switching for incoming calls. Powered by stat of the art technology, it provides more advanced features including analytics and cloud service. The compatibility of Samsung displays and Cisco solutions create smart rooms for smart meetings with crisp images and clear connections.

Further, business managers can elevate the customer experience at their commercial locations by installing Samsung’s fine pixel pitch IF-H LED screens for an ideal combination of superior picture quality and intuitive usability. The IF Series combines Samsung’s leading video processing technologies with High Dynamic Range (HDR) picture refinement to add clarity and sophistication to featured content – all within a compact, easy-to-maintain design. In turn, indoor users can deliver more realistic and memorable content without incurring additional costs or added burden.

Back in February, Samsung unveiled its state-of the art display technologies including ‘The Wall’ and ‘3D Cinema LED’ at the ISE 2018. The company has shown continued commitment to setting new standards in the display market and will continue to make meaningful contributions as an industry leader.

 

Samsung Debuts World’s First 3D Cinema LED Screen Theater in Switzerland

Arena Cinemas Zurich Upgrade Marks Samsung’s First European Cinema LED Installation for Revolutionary 2D and 3D Theater Experiences for Swiss Consumers



With today’s introduction of the world’s first 3D Cinema LED screen at Arena Cinemas’ Sihlcity theater in Switzerland, Samsung Electronics continues its efforts to make traditional, projection-based cinema technology a thing of the past.

Designed and installed with the help of Imaculix AG, the 3D-ready variation of Samsung’s Cinema LED screen maintains consistent brightness for immaculate delivery of subtitle text, images and minor visual details for viewers wearing 3D glasses. Unlike standard 3D cinemas, the Samsung Cinema LED screen provides consistent picture quality across an entire theater, ensuring a uniform, immersive viewing experience for viewers in every seat.

“Samsung is thrilled to be able to debut the world’s first 3D Cinema LED screen in Switzerland,” said Seog-gi Kim, Executive Vice President of Visual Display Business at Samsung Electronics. “We hope that more movie-goers can experience the Cinema LED screen firsthand as we look to partner with more theaters around the world.”

As the industry’s first Digital Cinema Initiatives (DCI)-certified High Dynamic Range theater display, the Samsung Cinema LED screen invites Swiss consumers into a next-generation viewing experience. Stretching nearly 10.3m (33.8ft) wide and 5.4m (17.7ft) in height, and featuring nearly 9 million pixels, Samsung’s Cinema LED screen delivers exceptional visual quality, technical performance and reliability.

The Samsung Cinema LED display amplifies on-screen content through HDR picture quality. All visuals shine through ultra-sharp 4K resolution (4,096 x 2,160) and peak brightness levels nearly 10 times greater (146fL) than the common cinema standard (14fL). The resulting high contrast showcases bright colors, pristine whites and deep blacks, making it perfect for both 2D and 3D movies. Paired with state-of-the-art audio technologies from HARMAN International’s JBL Professional brand, it is a truly immersive experience.

“Zurich is one of Europe’s burgeoning hubs for the film industry, and an optimal location to introduce a pioneering technology like the Cinema LED screen to the region,” said Eduard Stöckli, owner of Arena Cinemas. “The display’s streamlined design also allows our Sihlcity theater to remove its projector closet, making room for additional seats and allowing us to deliver a more complete, comfortable and innovative setting for our guests.”

First introduced in July 2017, Samsung’s Cinema LED screen has been successfully installed in theaters in Seoul and Busan, Korea and Shanghai, China. The Arena Cinemas partnership marks the first implementation of Samsung’s Cinema LED display in Europe and is the world’s first 3D Cinema LED screen.

Samsung SMART Signage Solutions Set to Transform the Shopping Experience

At Integrated Systems Europe (ISE) 2018, the largest display trade show in Europe, held last month, Samsung Electronics introduced a host of next generation SMART signage solutions poised to bring about the shopping experience of the future for consumers. Particularly, Samsung highlighted the potential application of its new technologies to the hypermarket, fashion and food and beverage (F&B) shopping sectors.

 

The Evolution of Digital Signage
The topic of the ‘omni-channel’ has circulated around the shopping-industry for many years. Omni-channel is a service that allows consumers to search and buy for products on various channels including online, offline and mobile. The one (or ‘omni’) channel combines characteristics of discrete distribution channels to offer a seamless experience of shopping on one marketplace, despite the inherent differences of on- and off-line shops. To support this shift, digital signage technology has also been rapidly evolving.


37-inch stretch signage helping to guide visitors to experience zones

One example, demonstrated at ISE 2018, is Samsung’s SMART signage ‘MagicInfo’ solution. Based on the data on purchasing behavior by time of the day, customer-tailored analysis as well as customer interaction in the store, the solution provides tailored advertisements and information on products for customers. For stopres, it will help enable more effective store display and inventory management based on analysis of products that each customer is interested in throughout the store. At its booth at ISE, Samsung showcased the potential application of the solution to three key shopping spaces, the hypermarket, fashion and F&B.

No-Hassle Searching for Better Deals in the Hypermarket
In current and future hypermarkets, use of Near Field Communication (NFC) tags will be central. NFC tags provide shopping information that customers need through a simple tag of their smartphones. For example, customers can check-in on the day’s sale items, specially priced products, and other price information. As customers move throughout a market, stores will utilize large signage LED screens to display ads. Combined with ‘MagicInfo’, sensors throughout the store will potentially be able to recognize customer faces, and provide tailored advertisements on the signage screens based on customer information. After finishing shopping, customers will be able to use a barcode reader and self-checkout function through a smart solution at the checkout counter.

Let’s picture today’s large stores. There are various flyers for items on sale, as well as other banners and ads everywhere. Soon, however, the MagicInfo solution and SMART signage may take their place. Because the solution adopts a central control method, store managers will not have to install and collect advertisements by themselves. Also, stores will be able to employ more effective, targeted advertisements displaying different products for different customers, based on individual shopping routes and preferences. Finally, maintaining advertisements will become far more efficient.


Fashion and Cosmetic Information at Your Fingertips



In the potential fashion or cosmetic store of the future, with Samsung SMART signage solutions and MagicInfo, a user could encounter a cosmetic display at store entrance. Once a camera on the display gathers information on which products the particular customer may be most interested in, the display will show relevant information about the products. The user will also receive various other information such as the main ingredients, price and make-up style of the cosmetic products.

In short, with MagicInfo, stores will be able to provide more tailored shopping experience for consumer, as well collection of more detailed preferences of customers, allowing more effective store management and monitoring.


Choosing Food, Smarter 
For the F&B space, MagicInfo offers the possibility of diverse smart functions. For example, at a restaurant or cafeteria, when customers select their food choice from the product display, the display screen will provide information about the food, including price and even nutritional information. Also, NFC tagging will give easy access to sales and special event information.


Limitless Possibilities
In the areas described above, it is clear that the scalability of Samsung’s MagicInfo and other smart signage solutions is limitless. And at ISE 2018, Samsung demonstrated that these technologies of our imaginations and the movies are far closer than we realize. In the near future, the shopping experience as we currently know could dramatically change. It will be exciting to see what’s next, with Samsung committed to making a better experience for consumers everywhere, the reality.

Samsung Continues its Commitment to Sustainability by Providing Eco-Friendly Stoves to Homes in Kenya

Harmful smoke and ash rising from homes and street-food stalls is a common sight in Kenya, where the majority of people use charcoal to cook their food.

Addressing the need for a cleaner way to cook, Samsung’s recent partnerships with Green Development SA and Rural Development Solutions have helped to deliver 20,000 bioethanol stoves to residents of Mombasa, the second largest city in Kenya, and the Kakuma Refugee camp, in northern Kenya. Samsung has stepped in to subsidize the costs of the cook stoves, allowing them to be sold at a reduced price of 1,995 Kenyan shillings (approximately US$19.80).

These eco-friendly stoves provide an affordable and sustainable substitute for the traditional method of cooking on charcoal. By using bioethanol cook stoves instead of charcoal, the risks to the environment and to physical health are significantly reduced.

Choosing Charcoal
Charcoal is the most popular fuel in the cities of Kenya: according to a study from the Stockholm Environment Institute, over 80% of the urban population rely on charcoal. In comparison to other popular sources of fuel – such as liquid petroleum gas and kerosene – charcoal is less expensive and safer to use.

However, producing and burning charcoal have considerable drawbacks for the environment. Production is very inefficient, with 1 metric ton of wood yielding just 100kg of charcoal. As a result, demand for charcoal has led to rapid deforestation, animal habitat destruction and soil erosion.

Moreover, when burned, charcoal also generates toxic fumes which contribute to global warming and have damaging effects on human health. It is estimated by the World Health Organization that over 4 million people around the world die prematurely from illness attributable to the household air pollution from cooking with solid fuels (such as charcoal).

The Benefits of Bioethanol
Bioethanol is a renewable, clean energy source and an attractive alternative to charcoal and burns six times more efficiently.

In Kenya’s poorest regions, price is a major obstacle to replacing charcoal, but the lower cost of purchasing bioethanol could change this. Per day, it costs a total of 60 Kenyan Shillings (approx. US$0.60) to provide one family with three meals cooked on charcoal. By contrast, the amount of bioethanol required would cost just 20 Kenyan Shillings (US$0.20), making the eco-friendly fuel significantly more affordable for many households.

It is relatively inexpensive to produce bioethanol. A byproduct of sugar refinement, bioethanol is made by fermenting molasses that are wasted from sugar refineries. What is more, there are many sugar factories in Mombasa and so, in time, the production of bioethanol can help to stimulate the local economy by providing an additional source of income.

Fueling Change
Samsung is committed to mitigating climate change and improving public health through its initiatives. Bioethanol stoves are already improving lives through their reduced impacts on the environment and on health. Perhaps this small change in Kenya will spark widespread interest in eco-friendly cooking methods.


Watch the video below to discover more about Samsung’s bioethanol stoves.

International Paralympic Committee President Andrew Parsons Experiences Samsung Paralympic Showcase at Gangneung During the PyeongChang 2018 Paralympic Winter Games

IPC President Andrew Parsons visited the Samsung Paralympic Showcase @ Gangneung during the PyeongChang 2018 Paralympic Winter Games to take part in the immersive technology experiences offered by Samsung. President Parsons took a tour of the Showcase, where he explored Samsung’s latest wireless communications products, along with members of the IPC marketing team.

The Samsung Paralympic Showcase was revamped and renamed to help all fans embrace the excitement of the Paralympic Winter Games, enabling them to create, capture and share their experiences while celebrating the Paralympic Spirit. In addition to being exposed to Samsung’s latest technological advancements, visitors are able to feel the exhilaration and thrills of various adventures through the Samsung Gear VR powered by the Galaxy Note8, including Snowboarding, Mission to Space and others.

Exclusively for the Paralympic Winter Games, visitors can experience how the vision-enhancing Relúmĭno application works in conjunction with the Samsung Gear VR powered by the Galaxy Note8 to help those with low vision see the world more clearly. Wheelchair accessible ramps and lifts will ensure all athletes and fans are able to participate in a variety of interactive experiences.

“Samsung has been a longstanding supporter of the Paralympic Movement, bringing innovations and technological advancements that promote accessibility for athletes, fans and officials,” said IPC President Andrew Parsons. “There is not a doubt that Samsung will continue to bring exciting, meaningful and inclusive experiences for all during PyeongChang 2018 Paralympic Winter Games.”

International Paralympic Committee President Andrew Parsons visits the Samsung Paralympic Showcase in Gangneung along with members of IPC marketing team on Tuesday, March 13 during the PyeongChang 2018 Paralympic Winter Games.

International Paralympic Committee President Andrew Parsons visits the Samsung Paralympic Showcase in Gangneung along with members of IPC marketing team during the PyeongChang 2018 Paralympic Winter Games.

International Paralympic Committee President Andrew Parsons visits the Samsung Paralympic Showcase in Gangneung accompanied by members of IPC marketing team and of IOC/TMS during the PyeongChang 2018 Paralympic Winter Games.

‘All In’ on AI, Part 3: The Family Hub Recognizes You and Provides a Personalized Diet

The question of “What shall we eat?” is a daily struggle. Equipped with AI-based technologies, the 2018 Family Hub can answer the question. The refrigerator recognizes the user’s voice and suggests a personalized diet after considering the shelf life of ingredients in the refrigerator and user preferences. It also recommends customized services to users. Let’s look at how the 2018 Family Hub has changed in detail.

Why Does the Family Hub Evolve to be Personalized?

The refrigerator is the most frequently used appliance in many households. However, as the refrigerator evolves into a smart device, each family member may also want different functions and information that suit their individual tastes. So the 2018 Family Hub uses AI to offer ‘personalized’ services.

The new Family Hub that will be introduced this year has a new feature called Meal Planner. It suggests optimal recipes for the user based on their food ingredient preferences and the expiry date of the ingredients in the fridge. Previous models of the Family Hub had a voice recognition feature. The 2018 Family Hub builds on that with a new VOICE ID feature that can identify a user by his or her voice. No other refrigerator on the market today supports these functions.

Catering to the Needs of Every Member in the Family

VOICE ID does more than just recognize what the user says. Previously, you had to manually enter information into the Family Hub to call up your personalized calendar or weather. Now, because it can determine who is actually speaking, it can call up user-specific information with just your voice.

After registering the sound of each family member’s voice, Family Hub analyzes the voice data to distinguish the speaker’s voice from other family members who have registered their voices. When you say, “Hi Bixby,” the Family Hub determines whose voice it is based on information stored in the cloud. ”Hi Bixby” is a trigger phrase that gets the fridge ready to recognize the user’s voice and reverts to the custom settings and features for that person.

Family Hub has three functions that can be personalized: Morning Brief, Calendar, and To-do List. If you say, “What’s new today?” after saying “Hi Bixby” to make the fridge recognize you, the Family Hub shows a personalized schedule.

Meal Planner’s Smart Algorithm Suggests the Optimal Diet

Not everyone in the family has the same eating habits or preferences. The 2018 Family Hub combines data from individual food preferences and shelf life for ingredients in the fridge to provide each family member with a personalized diet.

The 2018 Family Hub can hold information about the food preferences of each family member, and keep track of the expiry date of your ingredients based on the average shelf life. You can add the expiry date by entering the type of ingredients into your Family Hub or smartphone app, or just by saying out loud, “I’m going to put in an apple.”

Family Hub features a sophisticated algorithm that automatically suggests appropriate menus from a variety of recipes.

Personalized Recipe Recommendations Based on Data Analysis

The 2018 Family Hub employs AI-based technologies so that it can analyze data on each family member and selectively utilize the information. The refrigerator offers recipes that meet the needs of all family members, or provides family member A and B, or B and C, with personalized recipes. The fridge can provide a user with enough number of recipes so that the user can plan a whole week of meals. The user can select a recipe and register it to the calendar to arrange a healthy and optimized meal plan.

Let’s say the mother likes beef and hates carrots, and kids don’t enjoy salmon. This information is entered into the Family Hub and the Meal Planner function proposes menu options to keep everyone happy, while minimizing food waste. The Family Hub finds ingredients close to their expiry dates first. And it rules out carrots and salmon as ingredients and offers recipes for food that includes beef.

The 2018 Family Hub, which will be sequentially released in the first half of this year, will support VOICE ID. Meal Planner will be added in the second half of this year, and it will also be available on the 2017 Family Hub via software update. Samsung plans to expand the use of AI technology in other home appliances in the future, further tailoring services to fit users’ lifestyles.

The 2018 Family Hub helps family members stay connected with each other and serves as a personalized device that makes our lives more convenient. The Family Hub will make a difference in the kitchen and in our daily lives thanks to AI-based technologies that help the fridge deeply understand and relate to users. Stay tuned to see how Family Hub continues to evolve.

Samsung Unveils Wind-Free™ and Environmentally-Friendly Air Conditioners at World’s Largest HVAC Exhibition

Samsung Electronics’ Award-winning Air Conditioner Technology and Eco-friendly R32 Refrigerants to be showcased at MCE 2018 in Milan



Samsung Electronics, today unveils plans to leverage its industry-leading air conditioning solutions at Mostra Convego Expocomfort 2018 (MCE) in Milan, Italy from March 13 to 16 to strengthen its position in the European HVAC (heating, ventilation and air conditioning) market.

The biennially-held MCE is the largest HVAC exhibition in the world, drawing over 2,000 exhibitors and 160,000 visitors from around the world to showcase the latest industry technologies. At the expo, Samsung plans on continuing to promote its revolutionary and unique Wind-Free™ technology in Europe and will exhibit the full lineup of Wind-Free™ air conditioner units for both residential and commercial use, including the 1-Way and 4-Way units.

“Samsung is firmly positioning itself as an industry-leader in the global B2B market with our innovative products and exceptional technology,” said Charles H. Park, Vice President of Digital Appliance Business at Samsung Electronics. “We expect to leverage our expertise with HVAC technologies further in the European market with our acclaimed Wind-Free™ technology and IoT capabilities.”

The Wind-Free™ technology is one of the most outstanding innovations featured. After reaching the desired temperature with Fast Cooling mode, it then maintains the ideal temperature without any direct wind by gently dispersing cool and still air through micro air holes for a natural cooling effect through Wind-Free™ technology.

Samsung is also introducing both residential and commercial air conditioners that contain R32, an environmentally-friendly refrigerant alternative, to keep in line with the strengthened environmental regulations in Europe. When compared with the standard R410A refrigerant, R32 has only one-third of its global warming potential (GWP) and is characterized by its high-efficiency even in lower quantities.

Samsung is also displaying customized air conditioning solutions for specific environments at the exhibit by dividing the booth into specific zones: Residence, Office Building, Hotel, and Retail. Various B2B customers will have the chance to see the b.IoT server, Samsung’s unique integrated building management solution, as well as a SmartThings-based smart home that demonstrate Samsung’s vision of connected living.

Samsung also showcased a variety of air conditioning products such as the energy-efficient 360 Cassette, the circular air conditioner that provides even cooling with minimized direct wind. In addition, the small-capacity DVM S Eco HR, which can simultaneously operate cooling and heating in homes or small commercial spaces, will also be on display.

At the Samsung booth, visitors will be able to test the Wind-Free™ technology firsthand in the Wind-Free experience zone.

[Samsung Novel Air Conditioner] Wall Art & Science Videos

[Samsung Novel Air Conditioner] Wall Art & Science Videos

Cool air-free cooling without wind to the house
Samsung Novel Air Conditioner 2018 NEW

'Super speed cooling'
'Windless Tropical Night Pleasures' that create a comfortable sleeping environment because the wind does not reach directly.
The 'no-wind clean / no-wind dehumidification' that keeps pleasant air throughout the four seasons without wind,
The 'ultra-low-power digital inverter' that automatically adjusts the cooling capacity according to the room temperature,

Meet more powerful air-conditioned air conditioners in 2018.

[Samsung Novel Air Conditioner] Art & Science video Views

[Samsung Novel Air Conditioner] Art & Science video

Add intelligence to the wind
Samsung Novel Air Conditioner 2018 NEW

The 'no-wind intelligent air conditioning' which senses the environment and learns the usage pattern of my own,
24-hour indoor fine dust that cleans and takes care of 'clean air intelligent intelligence'
The complex function can be operated easily by voice 'Noise-Free Speech Recognition'

Meet your dreamless air-conditioning in 2018, smarter.

[Samsung Novel Air Conditioner] Product introduction video

[Samsung Novel Air Conditioner] Product introduction video

Add intelligence to the wind
Samsung Novel Air Conditioner 2018 NEW

The 'no-wind intelligent air conditioning' which senses the environment and learns the usage pattern of my own,
24-hour indoor fine dust that cleans and takes care of 'clean air intelligent intelligence'
The complex function can be operated easily by voice 'Noise-Free Speech Recognition'

Meet your dreamless air-conditioning in 2018, smarter.

Paralympians Capture and Share Moments of the Opening Ceremony at the PyeongChang 2018 Paralympic Winter Games with their Exclusive Galaxy Note8

Athletes from around the world gathered in PyeongChang to officially kick-off the PyeongChang 2018 Paralympic Winter Games. Using their Galaxy Note8, Paralympians from 49 delegations were able to capture and share the excitement of the Opening Ceremony, helping generate excitement for Paralympic Movement amongst fans worldwide.

For the first-time since Samsung Electronics became a Worldwide Partner in the Wireless Communications Equipment and Computing Equipment category, all Paralympians received a Galaxy Note8 as part of an exclusive pack that features a fast-charging battery pack as well as a special case that incorporates a Paralympic Winter Games interface once attached to the phone. 

Paralympians from Serbia celebrate the beginning of the PyeongChang 2018 Paralympic Winter Games Opening Ceremony with their exclusive Galaxy Note8, on Friday, March 9, 2018. In collaboration with the IPC, Samsung presented all Paralympians with an exclusive pack featuring a Galaxy Note8, a fast-charging battery pack as well as a special case that incorporates a PyeongChang 2018 interface once attached to the phone.

Austrian Paralympian captures and shares the spirit and excitement of the PyeongChang 2018 Paralympic Winter Games Opening Ceremony using his exclusive Galaxy Note8, on Friday, March 9, 2018 in PyeongChang, Korea.

Ukrainian Paralympians at PyeongChang 2018 Paralympic Winter Games

Czech Paralympians at PyeongChang 2018 Paralympic Winter Games

Canadian Paralympians at PyeongChang 2018 Paralympic Winter Games

Korean Paralympians at PyeongChang 2018 Paralympic Winter Games

About Samsung’s Involvement in the Paralympic Games

Samsung is a Worldwide Partner of the International Paralympic Committee (IPC) in the Wireless Communications Equipment and Computing Equipment category. Starting from Paralympic Winter Games Torino 2006, Samsung has supported 6 consecutive Paralympic Games, and is proud to be an official worldwide partner of PyeongChang 2018. Samsung hosts various Paralympic Games campaigns that aim to enable athletes and fans around the world to participate in Paralympic Movement and to spread the excitement and inspiration of the Games through its wireless communication technologies. Samsung’s commitment as a Worldwide Partner continues through PyeongChang 2018 and Tokyo 2020.

Samsung Electronics Wins 55 iF Design Awards

With Four Gold Awards in 2018, Samsung Becomes the No.1 Award-winning Company in the Last Three Years

Samsung Electronics, announced that it won 55 awards including four gold awards at the world-renowned International Forum (iF) Design Award 2018. All told, Samsung claimed 40 awards for superior product design, five for professional concept design, eight for communication design, one for packaging design and one for service design.

Organized by the iF International Forum Design GmbH, the iF Design Award contest started in Germany in 1953. Product submissions are based on a comprehensive evaluation of design, material suitability, innovativeness and seven additional categories including product, packaging, communication and professional concept.

This year’s achievement of 55 awards, including the gold award for the Modernist Column Refrigerator, CHG90 QLED gaming monitor, the Odyssey gaming PC set, and Samsung Power, is Samsung’s greatest yet, since first participating in the iF Design Award in 1996. Samsung has now won more prizes than any other company in the last three years of the iF Design Award.

“Through a deep understanding of what people really want, we will continue to strive for designs that enrich our customers’ lives through human-focused innovation,” said Dontae Lee, Executive Vice President and the Head of the Corporate Design Center at Samsung Electronics.

The Modernist Column Refrigerator is a super-premium built-in column-type refrigerator leading change in modern design in the U.S. built-in market. It features 3DLighting, which illuminates the elegant all-stainless-steel interiors, and intuitive functions such as the dual door-mounted cameras, Push-To-Open™ Door assist, and waist-high Hidden Touch Control Panel. An internal water dispenser provides fresh filtered water, while Dual Icemakers serve both traditional and Cocktail Ice™.  Precise Cooling technology with two evaporators also ensures the freshest ingredients.

The CHG90 QLED gaming monitor, a super ultra-wide 49-inch 32:9 screen with 1800R curvature, is equivalent to two 16:9 monitors side by side, generates an exceptionally engaging gaming experience. The monitor frame and stand embody robustness, solidness and durability, while the monitor can be tilted up and down or adjusted left or right for optimal usability. Gamer-friendly features, such as shortcut keys that can save personal settings in each of the gaming screens, ensure smoother gameplay for the winning edge in onscreen contests.

The Odyssey is a compact, powerful gaming desktop offering a clean and fresh approach to gaming with a keyboard and mouse. With a unique, bold sitting position and optimized cooling, the Odyssey slim is the flagship gaming desktop. The Odyssey mechanical keyboard* is designed for serious gamers, with ideally angled cherry keys for optimum quick-fire responsiveness. The Odyssey gaming mouse* includes ambidextrous detachable wings catering to various gaming styles, and to the size of hand by each user.

Lastly, the Samsung Power, a wireless charger convertible and battery pack designed as a companion device for the Galaxy, can function as a stand with both horizontal and vertical positions for watching multimedia or making video calls. It can also be folded into a slim pad for easy carrying and storage. The cushion pad safeguards the phone from external shocks or phone vibrations and maintains a stable charging position. The leather-like texture and compact design enhance the complete look of the design. The battery pack is designed for ultimate portability, thanks to its optimal size, curved sides, and non-slip surface coating. Also, the rubber strap on top makes it easy to carry and reduces the risk of dropping.

In addition to the four gold awards, 50 other iF Design Award recognized Samsung’s products including Galaxy S8 & S8+, Galaxy Note 8,  The Frame, QLED TV Q9, 36-inch French Door Built-in Refrigerator, and POWERstick PRO™.

For more information, please visit https://ifworlddesignguide.com/design-excellence.

*The Odyssey mechanical keyboard and gaming mouse are not commercially available products.

[Video] The Evolution of QLED: 5 Ways That Samsung Enhanced Its Latest QLED TVs

The 2018 Samsung QLED TV has evolved again. This year’s models take QLED innovation and versatility to new heights, thanks to enhancements that have made the TVs that much more immersive, intelligent and in tune with users’ lifestyles. Let’s take a closer look at the 2018 QLED TVs that redefine expectations for immersion, utility and design.

1. Extra-large 75-inch TV, Presence in All Lineup

The TV is getting bigger. Regardless of the size of the living room, large-size TVs tend to be preferred, and TVs in this category (over 75 inches) are expected to grow by more than 30~40% each year. That’s why the 2018 QLED TV lineup features more models over 75 inches than in previous years.

Each QLED TV offers truly immersive visuals that have been optimized by Samsung’s Q-Engine technology to reduce or eliminate issues that can affect other large TVs, such as noise and juddering. This allows the TVs to provide superior image quality compared to other large displays and makes fast-paced action in a sport or scene appear smoother and more realistic.

What’s more, the 8K QLED TV to be launched in the second half of this year is equipped with high-definition conversion technology that uses artificial intelligence to upscale the picture up to 8K. As a result, users will be able to immerse themselves in the content on a large screen regardless of the image source.

2. Deeper Contrast in Any Environment

When it comes to producing accurate images, contrast is key. In 2018, Samsung QLED TV dramatically improved contrast ratio and deep color with its 100% color volume.

Samsung’s QLED TVs feature a new ‘Direct Full Array’ that carefully regulates brightness. This cutting-edge technology employs a full grid of LED backlights to ensure that each section of the screen is accurately illuminated in order to deliver the best possible image quality. This feature allows the QLED TVs to darken specific areas of the screen while simultaneously illuminating others. This creates dazzling contrast – with brighter brights and darker darks – and allows content that’s been optimized to feature rich, nuanced color, such as HDR10+ video, to really shine.

Additionally, ‘Ultra Black Elite’ is a new anti-reflection technology that makes on-screen blacks perfect. It eliminates screen reflection to ensure that images remain sharp and vibrant at any angle.

3. Bixby Support, Easy Connect & Content Share

Many people feel a hassle to install a separate app and use the cloud. The 2018 QLED TV is based on a new platform called ‘SmartThings’, a cloud solution called ‘SmartThings Cloud’ and a single AI called ‘Bixby’. It automatically recognizes devices and provides the convenience of connecting and managing all devices through a single cloud.

The new Samsung QLED TV can easily connect with other devices simply through a click on the mobile app. In addition, ‘Bixby’ can be used to recognize complex search queries and perform entertainment functions, as well as control other home appliances in the house. The ‘One Remote Control’ function, which handles all devices connected to the TV, and the ‘Universal Guide’, which collects and displays the content that consumers usually like on one screen, make it easier and faster for users to get straight to their favorites.

4. Ambient Mode Without Burn-in

The TV is the hub of home entertainment. However, except for four to five hours of TV viewing a day, it stays on the black screen all day, providing little additional value. Now, Samsung has rebuilt the off screen of its QLED TV into a display that provides a beautiful and practical experience.

‘Ambient Mode’ allows you to view information such as weather, time, and news, or to display pictures and videos on the screen even when you are not watching TV. The TV screen completely melts into the surrounding space, eliminating the monotony of a black screen and providing a new TV experience. Notably, the 2018 QLED TV can operate in ambient mode for 24 hours a day without burn-in. The burn-in free technology means the TV does not fade or suffer from image retention – even after long periods.

5. One Invisible Connection Makes More…

Cables and peripherals that are connected to a TV in a complex way tend to interfere with the overall aesthetic of the interior. The 2018 Samsung QLED TV provides a solution that takes into account the space where the TV is installed. It’s called One Invisible Connection and it combines data and power lines to make sure the limited space around the TV isn’t obstructed by multiple wires.
One Invisible Connection integrates everything from the last year’s Invisible Connection, which connects the complicated lines of peripheral devices with a single data cable, to the power line of the TV. It is the first in the industry to simultaneously transmit large capacity AV data and power over a single cable. In addition, it can be extended up to 15m, so you can freely position the TV regardless of where the power source is. Users can also control various peripherals through ‘One Connect Box’ which means the infra-red signal from the remote control can be directed at just one device.

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Samsung Enhances Chip-Scale LED Package Lineup with Industry’s Highest Luminous Efficacies

Samsung Electronics, a world leader in advanced digital component solutions, today announced that it has achieved the industry’s highest light efficacies for its fillet-enhanced chip-scale package (FEC) LED lineup – LM101B, LH181B and LH231B.

Initially chip-scale package (CSP) LEDs had not been widely used in mainstream LED lighting markets due to relatively lower efficacy levels compared to conventional LED packages. However, the newly upgraded, efficacy-leading FECs can be applied to most mainstream LED lighting environments, including ambient, downlight, spotlight, high bay, canopy and street lighting applications.

“Since introducing CSP technology to the industry in 2014, we have put extensive effort into advancing the performance levels and design flexibility of every one of our CSP LEDs,” said Yoonjoon Choi, Vice President of the LED Business Team at Samsung Electronics. “Samsung will continue to bolster its competitive edge in CSP technology, enabling the widest variety of luminaire designs with exceptional performance, reliability and cost benefits for lighting manufacturers worldwide.”

The enhanced FEC LEDs are based on Samsung’s most up-to-date CSP technology which builds TiO₂ (Titanium dioxide) walls around the side surfaces of the chip to direct light output upwards. The technology provides considerably higher light efficacy than conventional CSP LEDs while offering greater flexibility for luminaire designers. Moreover, dramatically reduced cross-talk between neighboring packages allows each package to be placed in close proximity to one another.

Building on these advancements, the revamped FEC LED packages achieve the industry’s highest light efficacy levels, to suit an even wider range of lighting applications. The mid-power CSP, LM101B, features an increased efficacy of 205 lm/W (65mA, CRI 80+, 5000K), which is the highest among 1W-class, mid-power CSP LEDs. The 3W-class LH181B provides the highest light efficacy in its class with 190lm/W (350mA, CRI 70+, 5000K) which represents a more than 10-percent enhancement over the previous version. The 5W-class LH231B package continues to offer 170lm/W (700mA, CRI 70+, 5000K), the industry’s highest efficacy for the 5W class.

With Samsung FEC’s small form factor and reduced cross-talk, the LM101B is particularly well suited for spotlighting applications where packages can be densely placed within a small light-emitting surface area. Samsung also made the LM101B much simpler to mount compared to other mid-power CSP LEDs, by modifying the electrode pad.

In addition, the LH181B operates at a maximum current of 1.4A (Amps), making it an ideal component for high-power LED luminaires requiring superior lumen density.

The Samsung FEC lineup, now in mass production, is available in a full range of color temperature (CCT) and color rendering index (CRI) options. Samsung will be showcasing its complete lineup at Light + Building 2018 in Frankfurt, Germany, March 18-23. Please visit Booth B04, Hall 6.2 to learn more about these state-of-the-art LED component solutions and dozens more.