Friday, 13 April 2018

LG OPENS GLOBAL SOFTWARE UPGRADE CENTER FOR FASTER SMARTPHONE UPDATES

Investing Significant Resources Toward Extending Smartphone Lifespan



SEOUL — LG Electronics (LG) today opened the doors to its new Software Upgrade Center in South Korea, the first such facility aimed at providing customers worldwide with faster, timelier, smartphone operating system and software updates. Located in LG’s new research and development campus in Magok-dong, western Seoul, the Software Upgrade Center is just one of the ways LG is demonstrating its commitment to customers’ needs.

The Software Upgrade Center will not only be charged with developing and delivering regular OS updates for LG smartphones, it will also be responsible for ensuring a consistent user experience on LG devices by continuously testing the stability and compatibility between hardware and software after updates.

The creation of the center will enable LG to roll out OS updates faster in countries where LG smartphones are available to ensure that customers around the world receive the same level of quality service. One of the first initiatives of LG’s new Software Upgrade Center will be to roll out Android Oreo for the LG G6 later this month starting in Korea, followed by other key markets.

“Aligning after-sales support with customers’ needs is a top priority at LG,” said Mr. Jo Seong-jin, CEO of LG Electronics. “Stable and consistent upgrades will demonstrate to our customers that LG smartphones have long and reliable lifespans.”

LG TO UNVEIL SEVENTH GENERATION G SERIES IN EARLY MAY

LG’s Latest AI Premium Smartphone to be Revealed at Events in New York, Seoul

LG G7 ThinQ Logo

SEOUL —LG Electronics (LG) announced that it will formally unveil its premium LG G7ThinQ smartphone on May 2 in New York City and May 3 in Seoul. LG will host media events to introduce the LG G7ThinQ on May 2 (EDT) at the Metropolitan West in New York and on May 3 (KST) at I’PARK Mall in Seoul. This will be the first G series smartphone to adopt the ThinQ name, created to identify all of LG’s consumer electronics, home appliances and services that utilize artificial intelligence to deliver practical, consumer benefits.

The LG G7ThinQ is an evolution of the foundation laid by the LG V30SThinQ, the first LG smartphone to embrace AI as part of its core features. The V30SThinQ incorporated AI technologies that enhanced the most frequently used features including voice recognition and Vision AI to improve camera convenience. The LG G7ThinQ will offer improved interconnectivity with LG devices such as home appliances, TVs, and more.

“Now is the time when manufacturers have to pay close attention to what customers actually need and want for their smartphones,” said Hwang Jeong-hwan, president of LG Electronics Mobile Communications Company. “With the LG G7ThinQ, LG is continuing to deliver on its promise to enhance core technologies to meet customers’ real life needs by incorporating AI technologies that are more than features, they are part of the user experience.”

LG ONCE AGAIN EARNS TOP HONORS AT 2018 RED DOT AWARDS

Signature Kitchen Suite Pro Range Oven and LG CineBeam Laser 4K
Projector Recognized for Industry-Leading DesignsRed Dot Award 2018 Best of the Best

Red Dot Award 2018 Best of the Best

SEOUL — LG Electronics received 21 honors at this year’s Red Dot Design Awards, one of the world’s top three design awards alongside iF Design Awards and IDEA (International Design Excellence Awards). Of the products recognized, two LG products shone the brightest with Best of the Best honors: the ultra premium built-in Signature Kitchen Suite Pro Range oven and the high-end LG CineBeam Laser 4K projector, which were judged among the best of 5,300 designs from 59 countries.

The design of the Signature Kitchen Suite Pro Range was recognized by the Red Dot judging committee for its ergonomic design details such as the control panel interface and comfortable handle. The oven evokes an era when cooking was a more central part of families’ lives and respected those preparing the meals. The first pro range on the market with built-in sous vide, induction and gas, the Wi-Fi enabled oven is powered by LG’s own SmartThinQ® Technology, a future-ready open platform that allows for convenient remote control operation with a free app available on both Android or iOS platforms.

LG’s other Best of the Best winner is one of the most unique home entertainment products on the market today. The LG CineBeam Laser 4K projector comes in a portable size and unique upright design that is only made possible by the mirrorless I-shaped engine which allows the projector to show perfect images whether it’s placed on the floor, mounted on the wall or hanging from the ceiling. The convenient carrying handle and Auto Cord feature makes the unit look absolutely sleek and clutter-free, prompting the judges to admire the product’s balance between esthetics and convenience and a “design unlike other projectors.”

LG received 19 other honors from Red Dot, which included many appliances such as the Signature Kitchen Suite Refrigerator, Code Zero R9 robot vacuum cleaner and air purifier. LG was also recognized for its home entertainment products, such as LG SIGNATURE OLED TV, industry-leading UltraWide monitors as well as its G6 and V30 flagship smartphones. More obscure but nevertheless eye-catching, LG’s Pra.L home skin care system and pastel-friendly Pocket Photo Printer were also included in the recognition.

“These honors reflect the wide recognition of LG’s distinctive competitiveness in design,” said Noh Chang-ho, head of corporate design at LG Electronics. “Our commitment is to continue focusing on the essence of LG products based on our in-depth understanding of customer demand.”

Saturday, 7 April 2018

LG RELEASES PRELIMINARY EARNINGS FOR FIRST-QUARTER 2018

LG Electronics Inc. (LG) today announced its preliminary earnings results for the first quarter of 2018.

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LG reported tentative consolidated revenues for the first quarter of 2018 at KRW 15.1 trillion with an operating profit of KRW 1.1 trillion, marking the highest first quarter revenues and operating profit in the history of the company. Sales are expected to be 3.2 percent higher than the same quarter the previous year with operating profit being up 20.2 percent year-on-year.

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These figures are the tentative consolidated earnings based on K-IFRS provided as a service to investors prior to LG Electronics’ final earnings results including net profit. Details regarding each division which will be announced officially later this month.

LG SIGNS INTERNATIONAL K-POP SENSATION BTS AS MOBILE PARTNER

Collaboration with BTS Comes as Group Hits New
Milestone in the International Music Scene

BTS_단체_기존_0403_영문

SEOUL — LG Electronics (LG) is readying its most ambitious and wide-reaching outreach campaign to date, fronted by today’s hottest K-Pop boy band, BTS. Winner of the Top Social Artist of the Year at the 2017 Billboard Music Awards, South Korea’s most popular supergroup will star in a series of TV and social media campaigns for LG’s mobile products, beginning with the company’s upcoming flagship smartphone.

As the first K-pop artists to crack the Billboard Top 10 and perform at the American Music Awards, BTS has an immense following in major smartphone markets in the Americas, Europe and Asia. The video for the group’s most recent single, Mic Drop, surpassed 200 million views on March 22 (Korea Time), becoming the seventh music video by the boy band to achieve this milestone.

LG and BTS will collaborate on a diverse marketing campaign that reflects the uniquely colorful personalities of each of group’s seven members. The campaign will highlight the band’s talent, attitude and relationship with its fans, the very qualities that LG hopes to bring to its upcoming products starting this quarter.

“BTS achieved international superstardom through raw talent, innovation and authenticity even though many gave them little chance of real success,” says Kim Su-young, vice president and head of marketing for LG Electronics Mobile Communications Company. “These qualities make BTS a great match with our smartphone brand and we hope to be able to convey to the global audience that LG mobile devices are also about delivering bold innovation with a unique attitude.”

Friday, 30 March 2018

Samsung’s Interactive Display Solutions Take Center Stage

Samsung Electronics has been showcasing its portfolio of innovative display solutions at the Digital Signage Expo in Las Vegas in March. The company’s collection of cutting-edge solutions includes the latest digital signage products, industry-leading displays including the Samsung Flip and exciting new video conferencing solutions with HARMAN and Cisco.

Samsung’s workplace solutions are designed to foster a creative, collaborative and productive business environment. The Samsung Flip is a perfect example of Samsung taking digital connectivity and collaboration to a new level by transforming the paper white board into a digital solution for businesses designing mobile workspaces.

The Samsung Flip display promotes more collaborative digital engagement by addressing some of the leading challenges businesses face when coordinating, facilitating and recapping meetings. The Samsung Flip gives users the familiar feel of writing, while also providing a noticeable upgrade on both analog boards and standard flip charts. Additional capabilities include the display’s ability to easily share and search content, allowing for multiple users to contribute at once and quickly transform any location into a huddle room with its wheel-based, portable stand.

By leveraging Samsung’s industry-leading professional displays and collaboration products from HARMAN, the Samsung-HARMAN Huddle Room Solutions take a modern twist on a huddle space. From reducing setup time and offering support for sharing materials with the advanced display technology, these meeting systems can address all needs for small and medium-sized collaboration sizes. Suitable for modern office style, it provides the best solution for BYOD meetings and comes with easy to use features including one-click Skype for Business. The huddle rooms are available in four different options, providing a range of functionality for any huddle room application, including: Huddle Standard Solution, Huddle Premium Solution, Huddle Enterprise Solution and Huddle Enterprise Plus Solution.


Visitors used the Cisco Spark Room solution to connect the Cisco Korea office and the exhibition hall in Las Vegas for video conferencing.

Samsung and Cisco have completed the HDMI-CEC compatibility test between Samsung’s QMH and QBH displays, and Cisco Spark Room Kit and Kit Plus. Now, Samsung UHD SMART Signage, QMH Series displays and the last firmware release of Tizen 3.0 can be seamlessly integrated with the Cisco Room Kit Series featuring non-touch and play synchronization for smooth user experience.

Combining Samsung’s dynamic displays with Cisco’s innovative video conferencing creates the ultimate Cisco meeting experience. It includes automatic recognition of devices, optimal Spark display configuration for video conferencing and automatic HDMI switching for incoming calls. Powered by stat of the art technology, it provides more advanced features including analytics and cloud service. The compatibility of Samsung displays and Cisco solutions create smart rooms for smart meetings with crisp images and clear connections.

Further, business managers can elevate the customer experience at their commercial locations by installing Samsung’s fine pixel pitch IF-H LED screens for an ideal combination of superior picture quality and intuitive usability. The IF Series combines Samsung’s leading video processing technologies with High Dynamic Range (HDR) picture refinement to add clarity and sophistication to featured content – all within a compact, easy-to-maintain design. In turn, indoor users can deliver more realistic and memorable content without incurring additional costs or added burden.

Back in February, Samsung unveiled its state-of the art display technologies including ‘The Wall’ and ‘3D Cinema LED’ at the ISE 2018. The company has shown continued commitment to setting new standards in the display market and will continue to make meaningful contributions as an industry leader.

 

[Design Story] Samsung’s 2018 QLED TVs Take Immersion to New Heights


Samsung Electronics designed its 2018 QLED TVs to help redefine ‘immersion’ as it relates to TVs. The devices feature a finely polished design that naturally blends in with its surroundings, fostering captivating viewing experiences when on, and enabling users to remain completely immersed in their daily activities when off.

Introducing the new, intricately refined QLED TV – a TV whose engrossing visuals and boundless, 360° design offer users the unprecedented experience of total immersion.


Eliminating Distractions


The 2018 QLED TVs’ clean-cut design enables users to be utterly immersed in their favorite content. Because convoluted cables are distracting, the TVs feature the One Invisible Connection, which combines the AV and power lines, along with the cables of peripheral devices (via the One Connect Box), into a single, transparent cable that eliminates visual distractions and keeps the area around the TV tidy. This first-of-its-kind innovation can also be extended up to 15 meters, so users may freely position their TV without worrying about its proximity to a power source.


QLED TV’s minimalist styling is bolstered by its No Gap Wall-mount, which allows the display’s sleek metal frame to be neatly and easily installed flush against the wall. Each TV is also compatible with an array of stylish stands. Designed to blend in with a wide range of living spaces, the stands ensure that the displays look stunning from any angle, and offer users the freedom to position their TV wherever suits their lifestyle.


Built to Blend In

* The image shown is for illustration purposes only. The details in the screen may differ from the actual product, and product specifications may vary depending on region and model.

When crafting the TVs, Samsung carefully contemplated a design that would gracefully harmonize with its surroundings even when the TV was turned off. This ultimately led the design team to develop QLED TV’s new Ambient Mode, which makes it seem as if the TV is projecting the wall behind it. This design element creates a sense of spatial consistency by enabling the TV screen to seamlessly blend in with the wall.

The SmartThings app features an array of built-in images to suit a wide range of living spaces, and also allows users to take a picture of their own wall to set as their Ambient Mode image. Useful day-to-day information, such as the time, weather or news, can also be also displayed in real time, and accessing the feature is simple, thanks to the addition of a dedicated Ambient Mode button on QLED TV’s One Remote Control.


In addition, thanks to Samsung’s energy-efficient technology, Ambient Mode is easy on electricity bills. When activated, the function consumes just 40 percent of the power used to watch TV. And because Samsung’s QLED technology is guaranteed to be burn-in free, users may enjoy the feature without worry.


Illuminating the Essence of the QLED TV Experience

*Onscreen images are not embedded in the product.

Samsung’s 2018 QLED TVs completely redefine the viewing experience. Rather than describing that experience with a plethora of words, Samsung has chosen to express the product’s concept with a variety of images.

Samsung has crafted Onscreen images that offer users unique visual encounters, taking ordinary things such as a flower, a butterfly or a feather, and transforming them to create visually extraordinary experiences. These visually rich Onscreen images showcase colorful splendor, effectively setting the stage for QLED TV’s vibrant images and exceptional picture quality.

As the new ‘face’ of Samsung’s 2018 QLED TVs, Onscreen images are both points of intersection between the user and the product, as well as channels through which Samsung conveys its design values of injecting the sheer joy of viewing into everyday life.